5X����

• Ampersand (&)

  • University style uses “and,”  not an ampersand unless an ampersand is part of the proper name of a nonuniversity entity or if it is being used as a navigation or  design element in the website
  • Use "and" — avoid & (ampersand) — in names of Kent State programs, offices, departments, schools, colleges and divisions.
• Commas
  • University style does not use a comma before the conjunction in a simple series, commonly known as a serial or Oxford comma (e.g., “blue, gold and white”). A comma may be added only when needed for clarity.
    • Kent State offers programs in business, education and nursing.
• Emails
  • Kent state email address, email is one word and all lowercase.
• Phone numbers
  • xxx-xxx-xxxx (use hyphens, not parentheses).
• Day/time treatment
  • 9 a.m. – 5:30 p.m.
  • 8:15 a.m. – noon.
  • noon is not capitalized.
• Date/month treatment
  • January 2010 (not abbreviated without a date).
  • Jan.  15, Feb. 21, March, April, May, June, July, Aug. 22, Sept. 23, Oct. 31, Nov. 11, Dec. 12 (abbreviated with a date).

• Advisor
  • Use the -or ending, not –er
• Catalog
  • Referenced as catalog, not graduate catalog or undergraduate catalog.
• Eight-campus system
  • Copy should be eight-campus system, not eight campus system, 8-campus system or 8 campus system.
• FLASHcard
  • Not flashcard, flash card, flash-card, FLASHCard, flashCARD, or FLASHCARD.
• FlashLine
  • Not flashline, flash line, flash-line, FLASHLine, FLASHline, flashLINE or FLASHLINE.
• Kent Core
  • Not Kentcore, Kent core, or Kent-core.
• Kent State ID Number
  • Not Kent State ID # or other variation.
• KSU
  • When referring to the university, avoid KSU. Spell out 5X���� in first reference, and then use Kent State or university in subsequent references.
  • When university is used alone to mean 5X����, it is in lowercase.
• Preview KSU!
  • Exclamation point required.

On first reference, full department names are written out in entirety and capitalized (i.e., University Relations and Development). On second reference, it may be shortened and lowercased (i.e., development).

Read press releases that contain information that may need updated on your website. Mark your calendar to make the change within a week of the change.

Division administrators should review the University Leadership site every semester to confirm the information is up-to-date.

If a department name or location changes please , and select “Website Name Change or New Website Request” from the Request Type Details section.